Understanding, planning and executing strategic changes in today’s business world. Key elements for strategic decision making.
Undergraduate students and young professionals from different backgrounds interested in Business Strategy.
To discuss Strategic Thinking current challenges in organizations, enabling the participant to formulate initiatives in the search of competitive advantages for companies.
Guidance and documents for obtaining the US Visa
Full support for academic and logistic preparation for the program
Testimonials from IBS Americas students who attended State University of New York
Overview of strategic management. Main thoughts/schools/models of strategic management. General environment; Industry Analysis (Porter's Five-force Model of Competition). Value Net analysis and Game Theory model. Company Visits and Business Cases.
Hyper-competition, Disruptive Changes, and New trends of Strategic Management at Information Age. Strategy and Society. Capability, Knowledge, Competency Analysis. Company Visits and Business Cases.
Cost Leadership Strategy; and How to fight with cost leaders; Differentiation Strategy; Sourcing Strategy/Vertical Integration/Diversification Strategy; International Strategy. Entry Modes; Global strategy; Transnational strategy; Strategic Implementation; Back Bay Battery Strategic Simulation from HBS. Business Cases and Graduation Ceremony.
Since the programs are 100% in English, to participate in the business-themed programs, the minimum level of English required is intermediate, and for the Business English course, the elementary level of English is fine.
The Advanced programs are designed for graduate students with a minimum of 3 years of working experience in their field of interest.
The students will visit companies active in the local market or receive representatives at the university for lectures according to the course's area of study. It is expected that students have a very proactive attitude, asking interesting questions to the representative of the organization.
PhD in Business Administration from FEA/USP, he is one of the most experienced Brazilian professors in International Business.