Strategic and Innovative view in the Marketing Communication.
Undergraduates and graduates interested in IT Management and Digital Technologies area.
The course seeks to enable the Marketing Communication professional to articulate strategies in the company, along with creative processes of means and message.
Assistance and documents to obtain the American Visa
Academic Preparation and Logistics for the program
Testimonials from IBS Americas students who attended California State University, Northridge
Communication, Design & Innovation
Communication, Design & Innovation program
Communicatio, Design and Innovation
Identifying the target audience; determining communication objectives; designing the message; selecting communication channels.
Design and communication; graphic design versus visual communication design; perception and meaning; language and signification; communication; aesthetics.
Overcoming the innovation barrier; strategy innovation; integrated communication in the innovation communication process.
Since the programs are 100% in English, to participate in the business-themed programs, the minimum level of English required is intermediate, and for the Business English courses at SUNY and ULV, the elementary level of English is fine.
The Advanced programs are designed for graduate students with a minimum of 3 years of working experience in their field of interest.
Yes, you can request up to 2 changes in the program date without any extra cost. It is important that the request is submitted 60 days prior to the course starts.
PhD in Business Administration from FEA/USP, he is one of the most experienced Brazilian professors in International Business.