Strategy and Marketing for Emerging Countries + Survival Portuguese

Strategy and Marketing for Emerging Countries + Survival Portuguese

People from all over the world with diverse cultural orientations and understanding, provide a multicultural interaction and experience

Target: Young professionals, investors and foreign students from all over the world

Enrollment Period: Request more information

Objectives

Present the main characteristics of Emerging Countries and how to succeed in this new global frontier and provide students with some basic communicative aspects of the Portuguese language.

Certification

Certificate in Executive Management and a Survival Portuguese Certificate

Classes

Workload:

Full day classes and activities for 3 or 2 weeks - 80h in classroom

Additional Activity:

8 hours of extra activities and 12 hours of optional visits.

Classroom Dynamics:

Theoretical classes, cases discussions and practical activities

Faculty:

PhD professors and specialists with great academic and professional experiences

Language:

English

Datas:

January or July

Number of Students in Classroom:

15 - 30

Investment

U$ 5,881 + U$ 90 - Check opportunities for partial scholarships
Up to 16 installments

Content

Business opportunities: analyzing the characteristics of the consumer market, industry and agribusiness in Emerging Countries;

Marketing: conquering market in Emerging Countries, understanding global trades, consumer behavior and decision making in Emerging Countries;

Logistics and structure: discussing the current scenario of airports, railways, and roads, as well freight companies in Brazil and other emerging countries;

Case studies: analyzing success case stories focused on countries like India, China, Russia, South Africa and Brazil;

Basic Portuguese Grammar;

Day-by-day contexts such as: ordering food at a restaurant, buying a product, asking for directions in Portuguese.

Program information

  • 80h in classroom, 8 hours of extra activities
  • January or July
  • English
  • U$ 5,881 + Enrollment Fee: U$ 90
  • Up to 16 installments
  • 15 - 30
  • Certificate in Executive Management and a Survival Portuguese Certificate

Apply for Scholarship

IBS Americas

IBS Americas

IBS

Member of Institute of International Education (IIE) AND European Foundation for Management Development (EFMD), the International Business School Americas, IBS-Americas, offers international programs to executives since 2003 in the following areas: Finance, Strategy & Marketing, Entrepreneurship, Human Resources, Projects, Leadership, Communication and Innovation. Our full-time courses are offered in the United States, Europe and Brazil during the months of January and July.

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