The best Business Cases and Management theories for your career development. Netflix, Google, Blackberry, and Embraer – business cases of top companies for you to better understand the business world.
Chief Editor: Prof. Ricardo Britto, Ph.D
Editorial Coordinator: Maria Kazantseva, M.Sc.
Layout: Lucas Soares
Final review: Maria Kazantseva
E-Journal Americas Business Review - Americas International College, 2020, Bimonthly.
Available in: https://ibs-americas.com/en/biblioteca-digital
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Check out our other crash courses below:
On this crash course you will learn how the Balanced Scorecard methodology can be important for a strategic company management and growth. Through the Uber case study, it’s possible to understand how a company that had financial losses in 2019, still...
In this crash course you will learn the central elements of the Blue Ocean Strategy, one of the most important and influential ideas in Business Administration in the last years. Through a business case study on Amazon – the launch of Echo/Alexa – it's...
This video discusses central concepts of Corporate Social Responsibility presented in the book “The Oxford Handbook of Corporate Social Responsibility”. To better understand the theory, Prof. Aldo Brunhara explores Microsoft’s case, demonstrating how...
In this crash course you will learn what Ansoff Matrix is and how this important tool can help you with strategic planning of your company. To understand the theory better, the course analyzes Google case study illustrating how the organization uses...
In this crash course you will learn central concepts of Innovation Management, explained in the book “Innovator’s Dilemma”, by Prof. Clayton Christensen. To better understand this theory, we will present a study case on Embraer, a Latin American...
In this crash course you will be in contact with ideas presented in the book “Competitive Strategy”, by Prof. Michael Porter. To better understand the theory, we will present the Netflix case study, a company that revolutionizes the movie and series...
This video presents the central concepts about Discounted Cash Flow, showing the relationship between Price, Value and Performance. To better understand the theory, Prof. Daniel Pitelli presents the Tesla case study, demonstrating how a company with...
Check out more of our articles below:
The main concepts of the Ansoff Matrix framework and illustrates how this important tool can help you with strategic planning of your company.
The central concepts about Discounted Cash Flow, showing the relationship between Price, Value and Performance.
How a company can develop social actions and generate growing returns to its shareholders.
A company can grow and remain a leader of a competitive market, despite its competitors’ growth.
How a company can be greatly innovative in highly competitive segments of the market, while not losing focus on its main products.