Building competitive advantage by differentiated products and well positioned brands in markets.
Undergraduates interested in Administration.
To get acquainted with these companies’ best practices and reflect upon the usage of these models in emerging countries’ context.
Optional visit to the Fashion District in Milan
Academic Preparation and Logistics for the program
Testimonials from IBS Americas students who attended CUOA Business School
Business Strategy & Marketing Management
Communication with final consumers and distribution chain; managing channel conflicts; optimizing channel structure. Company Visits and Project work.
Creating and positioning brands; the power and the challenges of country brands. Project work.
Globalization and the new business arena; international strategy for fashion and design industries. Project work and Graduation Ceremony.
Yes, you can request up to 2 changes in the program date without any extra cost. It is important that the request is submitted 60 days prior to the course starts.
Since the programs are 100% in English, to participate in the business-themed programs, the minimum level of English required is intermediate, and for the Business English courses at SUNY and ULV, the elementary level of English is fine.
The Advanced programs are designed for graduate students with a minimum of 3 years of working experience in their field of interest.
PhD in Business Administration from FEA/USP, he is one of the most experienced Brazilian professors in International Business.