Contemporary Topics in Business Strategy

Contemporary Topics in Business Strategy

The newest and relevant views on Business Strategy.

Target: Undergraduates interested in Business Management

Enrollment Period: Request more information

Objectives

The program aims to develop the critical and creative spirit of the participants, enabling them to lead managerial change processes of strategic nature in their organization.

Certification

Certificate in Executive Management and Business English

Classes

Workload:

Full day classes and activities for 3 weeks - 75h in classroom and 5 hours of extra activities

Additional Activity:

Business English module included in the program with 27 hours of classes

Classroom Dynamics:

Theoretical classes, cases discussions and practical activities

Faculty:

PhD professors from the university, with great academic and professional experience

Language:

English

Datas:

January or July

Number of Students in Classroom:

15 - 30

Investment

£ 3,605 + £ 70 - Check opportunities for partial scholarships
Up to 16 installments

Content

Week 1: New tools and concepts on Strategic Thinking:

Blue Ocean strategy, Value Innovation, and comparison to “red ocean” strategies; 3 tiers of non-customers, Strategy Canvas; Business Cases and Company Visits.

Week 2: Sustainability and Business Strategy:

Triple Bottom Line as a Corporate Objective, Sustainability and Competitive Advantage; Business Cases and Company Visits.

Week 3: Strategic Innovation Management:

Innovation Strategy, Reverse Innovation, Emerging Technologies; Co-creation and Intellectual Property Management; Public-Private partnerships; Business Cases. Business Cases and Graduation Ceremony.

Testimonials

Amanjot Kauri
Contemporary Topics in Business Strategy
Amanjot Kauri
Contemporary Topics in Business Strategy
Filipe de Souza Alvez
Contemporary Topics In Business Strategy
Filipe de Souza Alvez
Contemporary Topics In Business Strategy
Geraldine, Rosa and Dakshi
Contemporary Topics in Business Strategy
Geraldine, Rosa and Dakshi
Contemporary Topics in Business Strategy

Program information

  • 80h classroom/activities/ company visits
  • January or July
  • English
  • £ 3,605 + Enrollment Fee: £ 70
  • Up to 16 installments
  • 15 - 30
  • Certificate in Executive Management and Business English

Apply for Scholarship

Pearson College London

Pearson College London

PCL

Pearson College London is one of the most modern and renowned independent Higher Educational Institutions in the UK. It is the only company listed on the Financial Times Stock Exchange 100 Index (FTSE 100) delivering degrees in the UK. Their faculty members are experts in several knowledge areas, among them, Innovation, Accounting, Law, and Marketing.

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