Strategy and Marketing for Emerging Countries

Location
IBS Americas
Sao Paulo - Brazil

Dates
3 weeks
January or July

Language
English


Program Theme

People from all over the world with diverse cultural orientations and understanding, provide a multicultural interaction and experience.

Target

Undergraduates interested in Developing Countries business

Objectives

Present the main characteristics of Emerging Countries and how to succeed in this new global frontier

Benefits for scholarship holders participating in this program:

- Guided tours to the Porto de Santos
- Special rates in regional hotels
- Support in the Academic and Logistics preparation for the program

Why should I attend this course?

  • Opportunity to know local companies and understand the reality of emerging countries;
  • Interaction with students of different nationalities;
  • Expert teachers with great academic and executive experience;
  • Understand the logistic structure for import and export processes of products in countries such as Brazil.

Testimonials

Strategy and Marketing for Emerging Countries

Program Profile
Classes and company visits in a full-time basis
Workload
58h classroom/activities/company visits
Additional Activity
Visit to the Port of Santos
Students per Classroom
From 15 to 30
students
Certification
Certificate in Executive Management
Investment
U$ 4.326 + Enrollment: U$ 90
Up to 16 installments

Partial scholarships (50%). Apply now!

Apply for Scholarship

Content

Module 1


Business opportunities

Analyzing the characteristics of the consumer market, industry and agribusiness in Emerging Countries;

Module 2


Marketing

conquering market in Emerging Countries, understanding global trades, consumer behavior and decision making in Emerging Countries;

 

Module 3


Logistics and structure

 discussing the current scenario of airports, railways, and roads, as well freight companies in Brazil and other emerging countries;

Case studies: analyzing success case stories focused on countries like India, China, Russia, South Africa and Brazil.

Member of Institute of International Education (IIE) and European Foundation for Management Development (EFMD), the International Business School Americas, IBS Americas, offers international programs to executives since 2003 in the following areas: Finance, Strategy & Marketing, Entrepreneurship, Human Resources, Projects, Leadership, Communication and Innovation. In addition to the programs conducted in the United States and Europe, IBS Americas conducts the Strategy and Marketing for Emerging Countries and Survival Portuguese programs in Brazil, which are offered in January and July, with classes and activities in full-time.

Strategy and Marketing for Emerging Countries

Profile of students who have attended this course

  • Absa
  • Aslan
  • Banco Estado
  • BBDO
  • BCI
  • BP Devland Service Station
  • Citibank
  • Coldelco
  • Commerzbank AG
  • Emlyon
  • IL&FS Education and Technology Services
  • Lipigas
  • Merck Serano
  • Merck Sharp
  • Montanba SRL
  • ONO Spain
  • PowerClub Panama
  • Reptal
  • Samsung
  • Universidad Central de Colombia
  • Walmart

Other Courses

Strategy and Marketing for Emerging Countries + Survival Portuguese
IBS Americas
Strategy and Marketing for Emerging Countries + Survival Portuguese
IBS Americas

People from all over the world with diverse cultural orientations and understanding, provide a multicultural interaction and experience.

Strategy and Marketing for Emerging Countries + Survival Portuguese

IBS Americas
  • 3 weeks
  • January or July
  • English and Portuguese
  • U$ 5.881 + Enrollment: U$ 90

Check out the scholarship program

Survival Portuguese
IBS Americas
Survival Portuguese
IBS Americas

Provide students with some introductory notions on the portuguese language.

Survival Portuguese

IBS Americas
  • 3 weeks
  • January or July
  • English and Portuguese
  • U$ 1.555 + Enrollment: U$ 90

Check out the scholarship program