California State University, Northridge
Northridge - United States
January or July
Internet Technology aligned to the business strategy of the organizations.
Undergraduates interested in the area.
Enable the IT manager regarding the Strategic Politics Alignment, Information Systems and Projects with the business strategy of the company. Provide information about the tools that subsidize the IT planning investment to guarantee the business sustainability of the companies by means of case studies.
- Free Business English module in California- Assistance and documents to obtain the American Visa- Academic Preparation and Logistics for the program
1st week: The Digital Revolution and Business Analytics
The digital revolution; utilizing technology in business analytics; artificial intelligence (AI) and other technology in business; developing marketing growth through AI.
2nd week: Information Exchanges Facilitated by Technology
The impact of technology: data, information and knowledge; packaging and selling consumer information: regulation and self-regulation; openness and boundaries with Big Data: privacy and cybersecurity; supply chain of information: costs of convenience and datadriven decision-making.
3rd week: Internet of Things (IoT)
Internet of Things (IoT); applying IoT to business & personal life; device interactions; connected APIs (application programming interfaces); user interface design; prototyping and IoT product; ethics of automation and privacy.
California State University, Northridge is one of the biggest and most important universities in the world. Reference in teaching and research of different areas of knowledge, it stands out in the development of Technology and Business professionals. The most striking feature of your faculty members is the connection with California's economic environment, scarred by ideas that are transforming work relationships. CSUN leads these changes as a center of creating and disseminating innovative ideas.
Strategic and Innovative view in the Marketing Communication.
Check out the scholarship program
To develop strategies and manage changes.